The Newfoundland & Labrador Employers’ Council will be holding a half-day workshop on Managing Employee Technology on Wednesday, December 12, 2007. You can register for the event here.
This half-day session will introduce you to the world of employee blogs, wicci’s, Facebook, Myspace, and teach you how to best promote the positive use of this new technology and management practices to ensure company productivity, privacy, and policy.
Technology and PR
Rapid technology changes and it’s effects on our daily lives are everywhere.
Ed Hollett had a great post on his blog where he talks about social media and public relations professionals. He suggests the PR practitioners and marketers here in Newfoundland and Labrador have completely ignored social media.
I would agree with him. I’m not quite sure why PR professionals have ignored social media but I would agree with the point Ed makes.
With so many people surfing online, like The Telegram suggests, you would think that PR companies would be scrambling to take advantage of this influential medium.
Fighting Technology
Richard Alexander, the executive director of the Newfoundland & Labrador Employers’ Council, says that fighting technology, “is a little bit like a squirrel on the Trans-Canada Highway trying to stop a transport truck with his paw up.”
FaceBook and Online Shopping
There are approximately 6.6 million registered users on FaceBook who are from Canada. This means that almost 1 in 5 Canadians use this social media website. A recent survey suggests that 1 in 5 employees will regularly shop online at work this holiday season.
It’s not just the employers who are having trouble trying to manage and understand how much time their employee’s are spending online. Advertisers are struggling as well. Newspapers too. It’s the new wild west online and the rules are not yet clearly established.
The Newfoundland & Labrador Employers’ Council should be commended on holding such a workshop. The best way to deal with any situation, including changing technology, is to approach it with as much information as possible.
I'm a dad, raconteur, scallywag and drinker of strong black coffee.
